Brittle hair appears dry, thin and dull. The use of harsh products, certain environmental factors, and improper use of a hair dryer can damage the hair structure, depriving hair of its vitality. Coloring and bleaching can also ruin hair by making it dull and brittle. The keratin scales of treated hair are lifted, making the fibers more vulnerable. Therefore, brittle and treated hair breaks easily and often forms split ends. Restructuring shampoos for damaged or treated hair are formulated to nourish the fibers, replenish and strengthen the protective cuticle.
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